Stop bringing your AI up to speed.

Film text alternative

The film uses on-screen text and an original musical score. It opens with product decisions such as “Ship it,” “Cut it,” and “Not yet,” then asks what happens when the reasoning is forgotten between conversations.

Phronesis is introduced through five steps: catch, approve, recall, revisit, and compound. Source material is captured; you approve what becomes current; relevant decisions return when needed; you record an outcome; and lessons can become principles you take forward.

In the illustrative example, a note says that three customers could not complete checkout because of an address form. The approved decision is to fix checkout first, because people cannot complete a purchase. The decision returns during planning, then is reviewed later. Its lesson is to remove the blocker before adding a feature.

A diagram connects source material, current decisions, and shared principles through human approval. A conceptual chart contrasts starting over each session with retaining prior thinking. It represents the idea of accumulation, not measured performance.

A sample week shows meeting preparation, extracting decisions and commitments, drafting a product requirements document with sources, preparing a stakeholder update that you send, and recalling earlier conclusions. The closing message is: “You bring the moment. It brings the rest.” Your workspace is plain Markdown on your own disk.